Other Senior Executives Avi Kalfa | VP Customer Division & COO Dror Bahat | VP Marketing Itzhak Elyakim | VP Engineering & CTO Katriel Moriah | VP Finance and Operations Libi Zipser | Spokesperson Michal Rafaeli-Kaduri | VP Regulation & Legal Affairs Ofrit Kahana | VP Human Resources Roni Baranov | VP Information Systems Yona Wiesenthal | VP Content
yes satellite services was established in 1998 and began broadcasting in July 2000. yes is Israel’s only provider of multi-channel television broadcasts via satellite and was the first company to offer digital broadcasts and interactive television services. The company has over 560,000 subscribers comprising more than 38% of Israel’s multi-channel television market. The company transformed Israel's TV broadcasting sector, which was dominated by a cable monopoly offering an outdated analog product that provided a limited choice of content. With a staff of 2100 and 150 sub contractors, the company’s turnover in 2008 totaled about NIS 1.5 billion. yes is owned by several of the leading communication companies in Israel: Bezeq, Eurocom, Polar, Gilat Satellite Networks and Lidan.
Widest Choice of Channels yes broadcasts more than 130 video channels, over 50 radio and music channels, 7 HD channels and pay-per-view channels, as well as a diverse range of interactive channels, games, information channels and websites. yes broadcasts are known for their voice and picture qualities and the company was the first in lsrael to broadcast advanced formats on a wide screen, utilize Dolby voice technology, together with rapid user-friendly EPG interface.
Technological Leadership Since its establishment, yes has utilized the most advanced relevant technologies even in comparison to the largest companies in the market worldwide. Basing its technological systems on fulldigitalization, yes was the first in Israel in 2005 to market a personal video recorder yesMax, which enables easy recording of programs and series, with options to pause the program while viewing with rewind and fast forward capabilities. In December 2007, yes was the first in Israel to launch HDTV broadcasts based on the most advanced technologies according to DVB-S2 and MPEG4 H.264 standards. In April 2009 yes launched the MaxHD - the first HDPVR recorder, which represents a revolution in the viewing experience. These and many other technological innovations have enabled yes to rapidly penetrate the previously monopolistic multi-channel market and enjoy a consistently substantial increase in annual revenues.
The Content Movies: Since its inception yes has led the competition in providing the best feature film channels offering the viewers a large selection of films and series with 8 movie channels - out of which 6 are exclusive to yes, including 1 HD movie channel. Each of the yes branded movie channels is scheduled with a target audience in mind culminating in a "larger than life movie experience" as part of the company's strategy and providing viewers thousands of different movies from all genres each year, including the top box office blockbusters and award winning international productions. TV Series: yes 5 series channels - yes Stars Drama, yes Stars Action, yes Stars comedy, yes Stars Base and yes Stars HD are broadcasting the best series in the world, including internationally successful brands. yes stars Israeli: broadcasting original Hebrew speaking productions. Documentary Productions: yes Docu, is the country's leading documentary channel, paving the way with original documentary productions; both one-offs and multi-episode series, and a discerning selection of award-winning, high profile international acquisitions of first run documentaries. Under the slogan "It’s all about people" – the channel focuses on stories of human interest.
Customer Service Since its inception, yes has seen the subscriber as being at the heart of the company. This led to the company winning the Israel Management Center "Prize for Excellence in Service" in three consecutive years- 2005, 2006 and 2007 – for its service leadership and excellence. In addition, an objective survey by the newspapers Globes and The Marker which compared the level of service offered by yes with those of its competitor – the cable company, ranked yes first by a substantial margin in all ten parameters investigated. The company continues to focus on the customer’s satisfaction and needs and this is reflected in all satisfaction and image surveys carried out monthly by yes.
Human Resources As a young and groundbreaking organization in the world of management, yes has launched a vision and values by setting new standards from the recruitment and induction stage through training, personal and professional development, work environment, payment conditions and even the process of terminating employment. yes organizational endeavors includes challenges, which enable its employees to express their abilities, creative feelings and influence, and supports them in a range of roles, while promoting their personal and professional development.
Involvement in the Community yes sees a great importance in becoming involved with the community. Over the years, the company has donated to different charities and organizations. The company’s employees volunteer for special projects, contributing to the community in various activities. Since 2009 yes is an energy saving and get green work environment.
ATTORNEYS Erdinast, Ben Nathan & Co. ACCOUNTANTS KPMG Somekh Chaikin ADVERTISING McCann Erickson Ltd. ADDRESS 6 Hayozma St., Industrial Zone, Kfar Sava 44425 TEL 972-9-7616666 FAX 972-9-7616665 WEBSITE www.yes.co.il